In Progress
Scaling to $1M ARR
Build distribution channels
Great distribution beats a great product. Spend 20% of time building, 80% getting it into users' hands. If you aren't embarrassed by v1, you launched too late. Master one distribution lever (SEO, Cold Outreach, or Viral Loops) before trying others.
Choosing your business structure is the first big fork in the road.
- The LLC (The "Flex" Choice): Best for: Small teams, bootstrapped startups, or service businesses.
- It is cheaper to set up and has fewer rules (like mandatory board meetings). Taxes pass through to you, meaning the company doesn't pay its own income tax.
- The C-Corp (The Scale Choice):
- Best for: Tech startups that want to raise Venture Capital (VC) or give stock options to employees.
- The Why: Investors only invest in C-Corps (usually registered in Delaware). It allows for "Double Taxation" but is required if you want to go public or be acquired by a giant company.
- The "State" Secret: If you want to raise money, choose Delaware. If you want low fees and privacy, choose Wyoming.
Free Resource: C Corp vs. LLC: Which Is Better for Early-Stage Entrepreneurs?
Resources
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